Here's what you'll learn from this ebook

These Are The 6 Marketing Metrics That Really Matter

In today's data driven business world you want to ensure you're focused on the different data points that actually matter. In our eBook you'll learn step-by-step what the metric is, how to calculate it, the formula, examples, what it means and why it matters for:

  • Cost Per Acquisition (CPA)
  • Marketing Cost Per Acquisition % 
  • Ratio of Customer Lifetime Value to CPA (LTV:CPA)
  • Time to Payback CPA
  • Marketing Originated Customer %
  • Marketing Incluenced Customer %

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