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Visualizing User Flow: Tracking Consumer Loans

With tens of thousands of website users and visitors, how do you make sense of their behavior across all marketing and analytics tools? What kinds of insights can you gain from a consistent measurement and tracking system?

Learn how to:

  • Use tag management tools like Google Tag Manager to coordinate marketing data gathering and website analytics across multiple platforms like HubSpot, Google Analytics, and LuckyOrange
  • Keep up with more than 45,000 website user actions each month
  • Leverage website behavior data to optimize message timing and automation sequences for optimal results

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